Anthropology of Media

Overview

This module will bring together staff from a range of disciplinary fields including anthropology, film studies, and museum studies, in an examination of media, visual, and digital anthropology. The aim of the module is to offer students analytical skills to engage with the notion of the ‘visual’ and ‘media’ in research practice. A key focus will be placed on visual ethnographic methods, from ethnographic film, to photography, museum display and performance, as well as an examination of digital/social media and their anthropological significance. Some additional key themes will be those of the crisis of representation in anthropology, globalization and the dominion of the ‘visual’, sensorial and digital methods in the field, media and the social, the ethics of visual/digital anthropology and virtual/collaborative practices in ethnographic fieldwork.

Learning Objectives

On completion, students will:
· be familiar with key issues in the study of the ‘visual’ and media in anthropology
· be able to recognize and critically assess the role of visual and other media in different cultures
· understand how visual methods can be utilized in ethnographic fieldwork
· understands the ethics and responsibilities involved in the use of visual and virtual/digital methods in ethnographic fieldwork
· be able to historicise the development of visual and media anthropology
· be able to employ different visual media (photography, ethnographic film, visual blogs, visual material) in interactive critical discussions with peers and employ visual methods in the practice of ethnographic fieldwork.

Skills

 Academic reading and writing
 Oral communication of theoretical and ethnographic data
 Media literacy and criticism
 Effective presentation of written work
 Critical reflection on ethnographic films, museum displays and photography in anthropology
 Creative work with electronic audio/visual media.

Assessment

None