Strategic Management

Overview

Students will develop an understanding of Strategy and Strategic Management in various contexts. The module will evaluate various theoretical models underpinning strategic management concepts. It will also address more practical issues such as strategic planning, strategic choice and strategic options (including acquisitions, divestments, strategic alliances, growth and retrenchment strategies).

Learning Objectives

Evaluate strategic priorities at corporate, business and operational levels. Analyse and evaluate the strategic management process.
Have a clear understanding of a range of Strategic Analytical Tools and be able to apply these in different contexts
Analyse and evaluate the theoretical aspects Strategic Choice Theory
By the end of the module students should be able to analyse and evaluate the theoretical and practical issues associated with developing strategy in various contexts, including strategy in a small business environment and strategy in the third sector.

Skills

Knowledge acquisition and development skills.
Critical reflection and analysis
Synthesis of knowledge & Writing skills
Problem solving skills

Assessment

Students must achieve an overall mark of 40% in the module to pass.